I recently attended a conference where Jon Gordon was speaking. Both from stage and in his book “Training Camp” he talked about the idea of being 10% better than everyone else. The difference between someone who is adequate and someone who is amazing isn’t about the touchdown or the hole in one (to use sports terminology), it’s about doing all the little things over time 10%, 5%, or even 1% better than everyone else. He says “Interestingly enough, for all their greatness, the best aren’t that much better than other. They are simply a little better at a lot of things. Everyone thinks success is complicated, but it’s really simple. In fact, the best don’t do anything different. They just do the ordinary things better.”
This concept resonated with me. How can we serve our clients just a little bit better. It caused me to break down our processes of how we serve buyers, how we serve sellers, how we serve our agents and then ask the question: how can we do ordinary things better?
Ask yourself the same questions:
– How can we educate clients better on what to expect?
– How can we make sure they are connected with the best vendors?
– How can we negotiate on their behalf better?
– How do we serve them after closing?
Everyday, approach your day asking the question: where can I get 10% better? This slight increase will lead to big results!